SLOANREVIEW.MIT.EDU Website Review

New management ideas and research to help thoughtful executives capitalize on the opportunities generated by rapid organizational, technological, and societal change.

Length: 166 character(s); Best length: 50 ~ 160 character(s)

The length of your meta description seems to be outside the recommended range. Ideally, a META DESCRIPTION should be between 50 and 160 characters, including spaces.

A meta description tag serves as a concise and informative summary of a web page's content, aiming to engage and inform users about the page's topic.

Google relies on the actual content of the page to generate a snippet for search results, but it may also utilize the meta description for a more descriptive representation of the page.

Meta descriptions act as a compelling pitch to persuade users that the page aligns with their search intent. While there's no strict character limit, Google truncates the snippet in search results as necessary to fit the device's width.

Best practices for Meta Descriptions

Length: Maintain a description length of 50-160 characters to ensure optimal visibility in search results.
Uniqueness: Craft unique descriptions for each page on your website to differentiate their purposes and content.
Accuracy: Create descriptions that precisely depict the specific content and purpose of the page.
Keywords: Ensure that each web page has a unique meta description containing important keywords relevant to the page's content.

Meta keywords:

Length: 0 character(s); Best length: 10 ~ 255 character(s)

The length of your meta keywords seems to be outside the recommended range. Ideally, a meta keywords should be between 10 and 255 characters, including spaces.

Meta keywords are a specific type of meta tag that appear in the HTML code of a web page. They provide information to search engines about the topic of the page. Meta keywords were once used to help rank web pages in search engine results. However, due to the abuse by webmasters and marketers, Google claims to have stopped using them more than a decade ago. Despite this, there are still reasons to consider using meta keywords:

Uncertain Impact on Google's Algorithm: While Google devalued meta keywords, it is uncertain if they were entirely removed from its ranking algorithm. Google keeps its ranking algorithms top secret to deter people from gaming the system.
Other Search Engines and CMS: Other search engines like Yandex, Baidu, and Naver may still use meta keywords. Additionally, some internal CMS search systems, such as SOLR and Algolia, also utilize the meta keywords tag.

Best practices for Meta Keywords

Relevance is Key: It is crucial to choose keywords that accurately reflect the content of your page.
Keep it Limited: It is generally recommended not to exceed more than 10 meta keywords for a single page. Also, the content length should not exceed 255 characters (including spaces).
Consider Long-Tail Keywords: Long-tail keywords are more specific and longer phrases that target a niche audience. These keywords can be highly effective in driving targeted traffic to your website.

Remember, meta keywords are just one aspect of search engine optimization (SEO), and search engines now place less emphasis on them compared to other factors. However, by following these best practices, you can still optimize your meta keywords effectively and improve the visibility of your web pages.

H1 Tag:

MIT SMR Homepage

Length: 16 character(s); Best length: 10 ~ 255 character(s)

External links:

8 (0 nofollow)

Internal links:

114 (0 nofollow)

Site Technology

Server:

cloudflare

SSL Secure:

Available

robots.txt:

Unavailable

XML Sitemap:

Unavailable

Gzip Compress:

Available

favicon.ico:

Unavailable

HTTP Header Analysis

HTTP header fields are components of the message header of requests and responses in the Hypertext Transfer Protocol (HTTP). They define the operating parameters of an HTTP transaction. The header fields are not directly displayed by normal web browsers like Internet Explorer, Google Chrome, Firefox etc. Below is the HTTP Header information of sloanreview.mit.edu:

HTTP/1.1 200 OK
Date: Fri, 23 May 2025 11:21:01 GMT
Content-Type: text/html; charset=UTF-8
Transfer-Encoding: chunked
Connection: keep-alive
Vary: Accept-Encoding
Vary: Accept-Encoding
Vary: Accept-Encoding
Vary: Accept-Encoding,Cookie
Expires: Thu, 19 Nov 1981 08:52:00 GMT
Pragma: no-cache
X-Pingback: https://sloanreview.mit.edu/xmlrpc.php
Link: ; rel="https://api.w.org/"
Link: ; rel="alternate"; title="JSON"; type="application/json"
Link: ; rel=shortlink
X-Powered-By: WP Engine
X-Cacheable: SHORT
Cache-Control: max-age=600, must-revalidate
X-Cache: HIT: 11
X-Cache-Group: normal
Access-Control-Allow-Origin: *
cf-cache-status: DYNAMIC
Server: cloudflare
CF-RAY: 94442ad8bc0506a1-EWR
Content-Encoding: gzip
alt-svc: h3=":443"; ma=86400

DNS Record Analysis

Domain Name Systes (DNS) translates easily memorized domain names to the numerical IP addresses needed for the purpose of locating computer services and devices worldwide. There are total 36 DNS record(s) of mit.edu.

Host	Type	IP/Target	TTL	Extra Infomation
mit.edu	A	23.204.2.14	2
mit.edu	NS	asia1.akam.net	1027
mit.edu	NS	usw2.akam.net	1027
mit.edu	NS	eur5.akam.net	1027
mit.edu	NS	use2.akam.net	1027
mit.edu	NS	asia2.akam.net	1027
mit.edu	NS	ns1-37.akam.net	1027
mit.edu	NS	use5.akam.net	1027
mit.edu	NS	ns1-173.akam.net	1027
mit.edu	SOA	mname: use2.akam.net rname: network-request.mit.edu	1800	expire: 3600000 serial: 21171
mit.edu	MX	mit-edu.mail.protection.outlook.com	120	pri: 100
mit.edu	TXT	pardot_310211_*=a4e9728d1b90355b6240f4d7778cc4da11c10a20552ae99e6ed03d8e48c06583	1800
mit.edu	TXT	google-site-verification=6ethhhET4cfz7L1Dfve9bCOTAqMr6IU79Va6gb8HxlA	1800
mit.edu	TXT	stripe-verification=fe726543b783764b2ba9137f4e675faa0709416ac7a5d9f50e21248a706ad93d	1800
mit.edu	TXT	google-site-verification=b4-1loZHD1WzNmews_hsTTKL__gLblD6iKBFbA4j97c	1800
mit.edu	TXT	e2ma-verification=86jgb	1800
mit.edu	TXT	openai-domain-verification=dv-pavuNIk1XG88x99BoqSFI0Zs	1800
mit.edu	TXT	google-site-verification=qNAffaSjUkhb2JCBb1BQ2nXAkcNYLeLc7G6vjMRD1js	1800
mit.edu	TXT	airtable-manual-domain-verification=ce83c94e-0127-4fd3-9265-3b37a46a7b8a	1800
mit.edu	TXT	google-site-verification=pqf9o422iIeT7mzfZmQwkpLYH3VTlB05OC9c_OncFOg	1800
mit.edu	TXT	v=spf1 include:_s00430413.autospf.email -all	1800
mit.edu	TXT	e2ma-verification=c8d4	1800
mit.edu	TXT	adobe-idp-site-verification=0817e32603f0dda03188b9f1f3bbaf4f754c5322926036af8890df7bf65cb90d	1800
mit.edu	TXT	mgverify=2a07014ab707abf9b6f984210c05ef7a1fd905296aebe173776844c14db61c1e	1800
mit.edu	TXT	docusign=37fbdad0-5267-4b79-9402-ff9df7e9331f	1800
mit.edu	TXT	1VNZ334aKc8FypCKDhIMOQBsKFd8gCgTFQuPlDwQfzPNxPCKonTOnhuFQ8+kE32E2TgkBiOp9EFab5nfVc+38g==	1800
mit.edu	TXT	ecgkc7fnflsm01hh6uqjr86h02	1800
mit.edu	TXT	docusign=78c4c36c-1180-44b1-b277-be9be4a08b73	1800
mit.edu	TXT	mandrill_verify.28vVgPhRZLda1o_v90CPWg	1800
mit.edu	TXT	airtable-verification=46ae122907d40a1413b6a05898774435	1800
mit.edu	TXT	amazonses:asyYfDTQj+TCy9t5jFbakgwGbomDqXREEs3KdC0iMQE=	1800
mit.edu	TXT	e2ma-verification=mongb	1800
mit.edu	TXT	e2ma-verification=8awbb	1800
mit.edu	TXT	include:4920340.spf07.hubspotemail.net	1800
mit.edu	AAAA	2600:141b:1c00:2484::255e	20
mit.edu	AAAA	2600:141b:1c00:248d::255e	20