STORE.NIKE.COM Website Review

Basic Information

Server:
unified-edge-router

Pages Indexed

Bing:
Google:

Page Information

Title:
Nike. Just Do It. Nike.com
Length: 26 character(s); Best length: 10 ~ 60 character(s)
Meta description:
Nike delivers innovative products, experiences and services to inspire athletes.
Length: 80 character(s); Best length: 50 ~ 160 character(s)
Meta keywords:
nike
Length: 4 character(s); Best length: 10 ~ 255 character(s)

The length of your meta keywords seems to be outside the recommended range. Ideally, a meta keywords should be between 10 and 255 characters, including spaces.

Meta keywords are a specific type of meta tag that appear in the HTML code of a web page. They provide information to search engines about the topic of the page. Meta keywords were once used to help rank web pages in search engine results. However, due to the abuse by webmasters and marketers, Google claims to have stopped using them more than a decade ago. Despite this, there are still reasons to consider using meta keywords:

  • Uncertain Impact on Google's Algorithm: While Google devalued meta keywords, it is uncertain if they were entirely removed from its ranking algorithm. Google keeps its ranking algorithms top secret to deter people from gaming the system.
  • Other Search Engines and CMS: Other search engines like Yandex, Baidu, and Naver may still use meta keywords. Additionally, some internal CMS search systems, such as SOLR and Algolia, also utilize the meta keywords tag.

Best practices for Meta Keywords

  • Relevance is Key: It is crucial to choose keywords that accurately reflect the content of your page.
  • Keep it Limited: It is generally recommended not to exceed more than 10 meta keywords for a single page. Also, the content length should not exceed 255 characters (including spaces).
  • Consider Long-Tail Keywords: Long-tail keywords are more specific and longer phrases that target a niche audience. These keywords can be highly effective in driving targeted traffic to your website.

Remember, meta keywords are just one aspect of search engine optimization (SEO), and search engines now place less emphasis on them compared to other factors. However, by following these best practices, you can still optimize your meta keywords effectively and improve the visibility of your web pages.

H1 Tag:
Length: 0 character(s); Best length: 10 ~ 255 character(s)

Your page does not include an H1 tag.

The H1 tag in HTML is the main headline users see first when a page loads. It conveys the page's topic, enticing visitors to read further. H1 tags are crucial for SEO, user experience, and accessibility. They distinguish the main title on a webpage, aiding search engines and users in understanding the content.

Here are best practices for H1 tags

  • Use H1 tags for page titles.
  • Limit to one H1 tag per page.
  • Keep H1 tags short and concise.
  • Structure headings hierarchically.
  • Include your main keyword.
  • Ensure H1 tags are engaging.

Site Technology

Server:
unified-edge-router
SSL Secure:
Available
robots.txt:
Unavailable
XML Sitemap:
Unavailable
Gzip Compress:
Available
favicon.ico:
Unavailable

HTTP Header Analysis

HTTP header fields are components of the message header of requests and responses in the Hypertext Transfer Protocol (HTTP). They define the operating parameters of an HTTP transaction. The header fields are not directly displayed by normal web browsers like Internet Explorer, Google Chrome, Firefox etc. Below is the HTTP Header information of store.nike.com:
HTTP/1.1 200 OK
Server: unified-edge-router
Content-Type: text/html; charset=UTF-8
Set-Cookie: geoloc=cc=US,rc=NJ,tp=vhigh,tz=EST,la=40.8249,lo=-74.4554; path=/; domain=.nike.com
Set-Cookie: mboxEdgeCluster=34; Max-Age=1860; Domain=nike.com; Path=/
Set-Cookie: mbox=session#52f2cf971c60eb263b36f9063df4e848#1750650974|PC#a676e3c5e6505b3b94278e0a67d324ea.34_0#1813893915; Max-Age=63244801; Domain=nike.com; Path=/
Set-Cookie: at_lp_exp=active=0&page=/; Max-Age=3600; Path=/
Set-Cookie: AKA_A2=A; expires=Mon, 23-Jun-2025 04:25:14 GMT; path=/; domain=nike.com; secure; HttpOnly
Set-Cookie: ni_d=8C2A4ED6-EBE4-4DF9-aB23-F9363F2C2BFD; expires=Thu, 23-Jul-2026 03:25:14 GMT; path=/; domain=.nike.com; secure
Set-Cookie: anonymousId=FF9A06AE4330C0FE361BEDB9E3177101; expires=Thu, 23-Jul-2026 03:25:14 GMT; path=/; domain=.nike.com; secure
Set-Cookie: AKA_A2=A; expires=Mon, 23-Jun-2025 04:25:14 GMT; path=/; domain=nike.com; secure; HttpOnly
Set-Cookie: AKA_A2=A; expires=Mon, 23-Jun-2025 04:25:14 GMT; path=/; domain=nike.com; secure; HttpOnly
Set-Cookie: AKA_A2=A; expires=Mon, 23-Jun-2025 04:25:14 GMT; path=/; domain=nike.com; secure; HttpOnly
Set-Cookie: AKA_A2=A; expires=Mon, 23-Jun-2025 04:25:14 GMT; path=/; domain=nike.com; secure; HttpOnly
Set-Cookie: AKA_A2=A; expires=Mon, 23-Jun-2025 04:25:14 GMT; path=/; domain=nike.com; secure; HttpOnly
X-Commerce-Region: us-east-1
Akamai-GRN: 0.ac04d217.1750649113.a648314
Strict-Transport-Security: max-age=2628000 ; includeSubDomains
Link: ;rel="preconnect",;rel="preconnect",;rel="preconnect",;rel="preconnect",;rel="preconnect",;rel="preconnect",;rel="preconnect"
Link: ;rel="preload";as="font";type="font/woff2";crossorigin,;rel="preload";as="font";type="font/woff2";crossorigin,;rel="preload";as="font";type="font/woff2";crossorigin
Server-Timing: edge; dur=1
Server-Timing: cdn-cache; desc=HIT
Vary: Accept-Encoding
X-Akamai-Transformed: 9 - 0 pmb=mNONE,1mRUM,3
X-B3-TraceId: 2a9723c866cc814d39b3bd2c16a77a07
ETag: "11l1mmxftqz879x"
Permissions-Policy: ch-ua-model=("https://sdk-api-v1.singular.net"), ch-ua-platform-version=("https://sdk-api-v1.singular.net"), ch-ua-full-version-list=("https://sdk-api-v1.singular.net")
Accept-CH: sec-ch-ua-model, sec-ch-ua-platform-version, sec-ch-ua-full-version-list
X-Frame-Options: sameorigin
Content-Security-Policy: frame-ancestors 'self' *.nike.com *.nikecloud.com *.nikedev.com
x-environment: production
x-commit-sha: 9ab8688a5
x-build-number: 1
x-branch-name: production-2025-06-11--11-28-57
X-Powered-By: Next.js
Content-Encoding: gzip
Cache-Control: max-age=846
Expires: Mon, 23 Jun 2025 03:39:20 GMT
Date: Mon, 23 Jun 2025 03:25:14 GMT
Transfer-Encoding: chunked
Connection: keep-alive
Connection: Transfer-Encoding
Server-Timing: ak_p; desc="1750649113460_399639724_174359316_44_895687_8_13_-";dur=1

DNS Record Analysis

Domain Name Systes (DNS) translates easily memorized domain names to the numerical IP addresses needed for the purpose of locating computer services and devices worldwide. There are total 46 DNS record(s) of nike.com.
Host Type IP/Target TTL Extra Infomation
nike.comA60
nike.comA60
nike.comA60
nike.comA60
nike.comNS3600
nike.comNS3600
nike.comNS3600
nike.comNS3600
nike.comSOA3600expire: 1814400
serial: 2020101501
nike.comMX4360pri: 10
nike.comMX4360pri: 10
nike.comTXT
facebook-domain-verification=9qrf9w3jjvoc7r3ry2mv6fds4qd9jd
300
nike.comTXT
4784qfgb1p5cygmgsszmv4bnfqmk7kct
300
nike.comTXT
Validation no ext
300
nike.comTXT
scnv-verification=03fe4bf81654621682a5c049867fccb4:4fa32facf3797aa643beb4108a6c956c:d986a0a5e1ca4ceb8941e8d9ed54eb11
300
nike.comTXT
pendo-domain-verification=suZZiVajeuV3K-TVqdF0B7QS9o0
300
nike.comTXT
atlassian-domain-verification=pJlgODoOXqMpfPHoasf4sPWDltyOP4cWVg6ptKTMfoozopE7QCq/a8TYq65TmOxv
300
nike.comTXT
cloudhealth=a8cf6829-a2b8-4f9f-9945-f71659ede7ff
300
nike.comTXT
adobe-idp-site-verification=6f949b65-8b97-4bb1-be7a-6088c7b96a98
300
nike.comTXT
google-site-verification=Ot6fp-6zJPJw5lHQXZm5Lhs3nCmRp7EW2eHn5htn_3A
300
nike.comTXT
stripe-verification=c814f4607c0171c39868805fb1ae7723a2d91d54b0c3149eb8ec46aad7a7be6f
300
nike.comTXT
google-site-verification=AqwT-_WzscdFOiacOoMpw-aMjwRDmJLuT9cHH3zFfkw
300
nike.comTXT
6IHSYqvkFCDiMubO/Czv+XdVcUWb8weKG9uyqn9Kh0u3RZwA+xx73W/f+iQrSciT+peqOK3yNcx1jsIqsHgY+g==
300
nike.comTXT
validation and verification zone
300
nike.comTXT
jamf-site-verification=aIUTcaWCojh8ldgWpayjCg
300
nike.comTXT
vmware-cloud-verification-b6516934-01c2-4ad1-bedd-11420be6e415
300
nike.comTXT
ZOOM_verify_sCcWC00VT72Xd3cKn3ByDQ
300
nike.comTXT
v=spf1 include:%{ir}.%{v}.%{d}.spf.has.pphosted.com ~all
300
nike.comTXT
apple-domain-verification=FIPflKu9G6kEqyab
300
nike.comTXT
docker-verification=278531f6-37fe-485c-89db-334e7b913aa0
300
nike.comTXT
MS=ms93873368
300
nike.comTXT
stripe-verification=3e045226dd7579f3fea910186ec8aee832e44fecd5d5e89f690efed18c3f38fd
300
nike.comTXT
cisco-ci-domain-verification=7ab30713f81d07c44eea6bc370f3a51f2ca7d6c0477a8db10974320ec4bef38f
300
nike.comTXT
soa header update
300
nike.comTXT
52b0ba4a752984fe5aadf8307d978aaad69cc5e0dc654a2f6f011c210bc3d0f8
300
nike.comTXT
google-site-verification=JjQcml7P2JjvkTRFwUtkeEGy6-Pehs-zJ3YC2bVcCp4
300
nike.comTXT
amazonses:guDcMedRx3D3yaitJGO/aV+NzhugJRiKDDdKbUXqbLM=
300
nike.comTXT
validate post vanity
300
nike.comTXT
rhino_accounts=f8b043ccf0f03789479ad9ba4d169b0d
300
nike.comTXT
atlassian-sending-domain-verification=addc73ef-6fc8-4d74-a015-9b63ec7809a1
300
nike.comTXT
_globalsign-domain-verification=oTFxDWw1mdzzP-Zd45wwC6Ifc6nSakWOmRQSYD_XHz
300
nike.comTXT
_3m4ex27y3mflwhlg4u1tmecdcn5ybcr
300
nike.comTXT
wiz-domain-verification=3cb6d690698de9ba2001d69ed35811baa3f917302293875949b7d863d1bf8b27
300
nike.comTXT
github-verification=9rQmuxzyEyx4yq7LjueTPBmTFPNf9xcMKDBpDkkw
300
nike.comTXT
mongodb-site-verification=POJ3Ib5m6oOyqX91ZrlgcbAFVKwRhMml
300
nike.comTXT
google-site-verification=0tcT2lcGC5FZjgDR2BU_t4PwfRpG5TdMC3W7Uq8tleI
300