WWW.JOHNLEWIS.COM Обзор веб-сайта

SEO-статистика для WWW.JOHNLEWIS.COM не обновлялась как минимум 60 дней. Мы запустили задачу фонового анализа этого веб-сайта, подождите несколько минут.

Основная информация

Сервер:
Неизвестный

Проиндексированные страницы

Бинг:
Google:

Информация о странице

Заголовок:
John Lewis & Partners | Homeware, Fashion, Electricals & More
Длина: 61 символов.; Оптимальная длина: 10 ~ 60 символов

Тег заголовка HTML — один из наиболее важных элементов SEO на странице, который появляется в результатах поиска, вкладках браузера и закладках.

Длина вашего тега заголовка не идеальна.

Результаты поиска Google обрезают заголовки, длина которых превышает 60 символов; Результаты поиска Bing обрезают заголовки, длина которых превышает 70 символов.

Вот лучшие практики для мета-заголовков:

  • Придерживайтесь длины заголовка 10–60 символов.
  • Сделайте ключевые слова/ключевые фразы очевидными
  • Включите соответствующие сильные слова
  • Будьте ясны, но кратки
Мета-описание:
Shop new season trends in homeware, furniture and fashion at John Lewis & Partners. Discover the latest beauty products and browse must-have electricals, including iPads and TVs. Find gifts and much more at johnlewis.com
Длина: 220 символов.; Оптимальная длина: 50 ~ 160 символов

The length of your meta description seems to be outside the recommended range. Ideally, a META DESCRIPTION should be between 50 and 160 characters, including spaces.

A meta description tag serves as a concise and informative summary of a web page's content, aiming to engage and inform users about the page's topic.

Google relies on the actual content of the page to generate a snippet for search results, but it may also utilize the meta description for a more descriptive representation of the page.

Meta descriptions act as a compelling pitch to persuade users that the page aligns with their search intent. While there's no strict character limit, Google truncates the snippet in search results as necessary to fit the device's width.

Best practices for Meta Descriptions

  • Length: Maintain a description length of 50-160 characters to ensure optimal visibility in search results.
  • Uniqueness: Craft unique descriptions for each page on your website to differentiate their purposes and content.
  • Accuracy: Create descriptions that precisely depict the specific content and purpose of the page.
  • Keywords: Ensure that each web page has a unique meta description containing important keywords relevant to the page's content.
Метаключевые слова:
Длина: 0 символов.; Оптимальная длина: 10 ~ 255 символов

The length of your meta keywords seems to be outside the recommended range. Ideally, a meta keywords should be between 10 and 255 characters, including spaces.

Meta keywords are a specific type of meta tag that appear in the HTML code of a web page. They provide information to search engines about the topic of the page. Meta keywords were once used to help rank web pages in search engine results. However, due to the abuse by webmasters and marketers, Google claims to have stopped using them more than a decade ago. Despite this, there are still reasons to consider using meta keywords:

  • Uncertain Impact on Google's Algorithm: While Google devalued meta keywords, it is uncertain if they were entirely removed from its ranking algorithm. Google keeps its ranking algorithms top secret to deter people from gaming the system.
  • Other Search Engines and CMS: Other search engines like Yandex, Baidu, and Naver may still use meta keywords. Additionally, some internal CMS search systems, such as SOLR and Algolia, also utilize the meta keywords tag.

Best practices for Meta Keywords

  • Relevance is Key: It is crucial to choose keywords that accurately reflect the content of your page.
  • Keep it Limited: It is generally recommended not to exceed more than 10 meta keywords for a single page. Also, the content length should not exceed 255 characters (including spaces).
  • Consider Long-Tail Keywords: Long-tail keywords are more specific and longer phrases that target a niche audience. These keywords can be highly effective in driving targeted traffic to your website.

Remember, meta keywords are just one aspect of search engine optimization (SEO), and search engines now place less emphasis on them compared to other factors. However, by following these best practices, you can still optimize your meta keywords effectively and improve the visibility of your web pages.

Тег H1:
NOW ON:OFFERSACROSS OUR DEPARTMENTS
Длина: 35 символов.; Оптимальная длина: 10 ~ 255 символов

Технология сайта

Сервер:
Неизвестный
Безопасный SSL:
Недоступен
robots.txt:
Недоступен
XML Карта сайта:
Недоступен
Gzip-сжатие:
Доступный
favicon.ico:
Недоступен

Анализ заголовка HTTP

Поля заголовка HTTP являются компонентами заголовка сообщения запросов и ответов в протоколе передачи гипертекста (HTTP). Они определяют рабочие параметры транзакции HTTP. Поля заголовка не отображаются напрямую обычными веб-браузерами, такими как Internet Explorer, Google Chrome, Firefox и т. д. Ниже приведена информация заголовка HTTP www.johnlewis.com:
HTTP/1.1 301 Moved Permanently
Server: AkamaiGHost
Content-Length: 0
Location: https://www.johnlewis.com/
Date: Fri, 29 May 2020 21:37:21 GMT
Connection: keep-alive
Set-Cookie: x-jl-pecr=true; expires=Sat, 30-May-2020 21:37:21 GMT; domain=.johnlewis.com
Set-Cookie: bm_sz=4417819BF0E5C523FBF713C37A500935~YAAQBHv+pcV201JyAQAA5DdeYgfuTtg3lcAcY6qx1BhSobIpIG5k0QN5HgEj6qN/Iyg7moy4PSbjyoqLE2pD124whH5LiIYs5r8nS/HYW4ykPrvBOln8UuWPyvQRm4MK0VKS2rm8J1YrK9OYIhsAssNOSa9ysOcRYju5qXgp0lAxdh3O5eXsSWoYESLxuMWNvWUP; Domain=.johnlewis.com; Path=/; Expires=Sat, 30 May 2020 01:37:21 GMT; Max-Age=14400; HttpOnly
Set-Cookie: _abck=26671F694C11C0CD88F61B7320D9BD36~-1~YAAQBHv+pcZ201JyAQAA5DdeYgOc3Sa1wzcIRIuM0u3GZGr6v5TLXC1yIYVYvt6raJeaCvKeowQUK6deQPKz3SPWcJ7hGo/qTPP6Wr5cUPi4ElDxsa4h/c+FP6YU5UrxhISGs2GuKhSvcJTxc+bDB/ww4lR06hOgfkwmEmmqjl3dRwa5dTWiVePGmvOag2VDukVcK/cGoUxRBleGio7DmJfdh172JETD4W2KYji7xsz9AU22gDwLPs71+TsfU/gJFsGmxoD8EFxfDlbWPNoACCEqxwFNcU0z~-1~-1~-1; Domain=.johnlewis.com; Path=/; Expires=Sat, 29 May 2021 21:37:21 GMT; Max-Age=31536000

HTTP/1.1 200 OK
Server: nginx
Content-Type: text/html; charset=utf-8
Cache-Control: s-maxage=600,max-age=60,stale-while-revalidate=1800
ETag: W/"2a443-c81cv27LXsYhK/4q1VBWIf5O7pg"
X-Varnish-TTL: 600.000
X-Varnish-Backend: react-app
X-Proxy-Cache: HIT
Server-Timing: cache;desc="Cache: HIT",backend;desc="Backend: react-app"
X-UA-Device-Type: desktop
Accept-Ranges: bytes
X-Varnish-Router-Backend: assembly-cacher
Content-Encoding: gzip
Vary: Accept-Encoding
X-Content-Type-Options: nosniff
X-Frame-Options: sameorigin
X-XSS-Protection: 1; mode=block
X-Original-Host: www.johnlewis.com
X-Content-Type-Options: nosniff
X-Frame-Options: sameorigin
Strict-Transport-Security: max-age=31708800
X-Akamai-Transformed: 9 65236 0 pmb=mTOE,1
Date: Fri, 29 May 2020 21:37:21 GMT
Transfer-Encoding: chunked
Connection: keep-alive
Connection: Transfer-Encoding
Set-Cookie: mt.v=5.964433314.1590788241643; Path=/; Max-Age=157680000; Domain=.johnlewis.com
Set-Cookie: ABSHPB=1;Max-Age=900;Path=/
Set-Cookie: x-jl-pecr=true; expires=Sat, 30-May-2020 21:37:21 GMT; domain=.johnlewis.com
Set-Cookie: bm_sz=A1C54E64E4F92E2D842CCF6C0263F68A~YAAQBHv+pcd201JyAQAAWDleYgdIW5QrAFJ7W8fn3bzV+j5prlUraNnGRHsXi6ExIU54n4Jtu8hFH8qgGaN7BU9QhZmUFwP1KJpnzgjiOTik8NWzbSiGgt5knZksinDml2s5g7qr2fpYWKYicjJ0754+CFZalT4ZzFswSDBiaOUpmfNrehnD66YG4WN0gowcYj3A; Domain=.johnlewis.com; Path=/; Expires=Sat, 30 May 2020 01:37:21 GMT; Max-Age=14400; HttpOnly
Set-Cookie: _abck=8A643086AEB545596A09434C9E8E42D3~-1~YAAQBHv+pch201JyAQAAWDleYgMhMgU+Cibjx0AvqNZ2Npul2woE+Z0/wWs5hTUi8G/p0j1tz+MoBxtWJ7A26ao/Ub0OiYD/XJ/tY8dSX06wC4UF5/YrWN2MPXtULAPS0NRcwOWZTMblZ8v5d99lU/bRsoG1/bGqye5TEOA/DbtR2CE4ngUv+gt6d26hMiDsP9pBvC3ovm9vIXKW8Dttrg5BWDu5FWJB3KgeNSYp9Fbv6nC2Bo0O374ybitxELwIQXPiMKZlWmxfgi0N85qvAOhniQIDSzSq7VVXaiz2mcXXT0ULnIxJZt87UvPH~-1~-1~-1; Domain=.johnlewis.com; Path=/; Expires=Sat, 29 May 2021 21:37:21 GMT; Max-Age=31536000; Secure

Анализ записей DNS

Системы доменных имен (DNS) преобразуют легко запоминаемые доменные имена в числовые IP-адреса, необходимые для определения местоположения компьютерных служб и устройств по всему миру. Всего имеется 34 записей DNS для johnlewis.com.
Хозяин Тип IP/Цель ТТЛ Дополнительная информация
johnlewis.comA300
johnlewis.comA300
johnlewis.comNS28800
johnlewis.comNS28800
johnlewis.comNS28800
johnlewis.comNS28800
johnlewis.comNS28800
johnlewis.comNS28800
johnlewis.comSOA28800expire: 1814400
serial: 2021100501
johnlewis.comMX28800pri: 5
johnlewis.comMX28800pri: 5
johnlewis.comMX28800pri: 5
johnlewis.comMX28800pri: 5
johnlewis.comMX28800pri: 5
johnlewis.comMX28800pri: 5
johnlewis.comMX28800pri: 5
johnlewis.comMX28800pri: 5
johnlewis.comMX28800pri: 5
johnlewis.comMX28800pri: 5
johnlewis.comMX28800pri: 5
johnlewis.comMX28800pri: 5
johnlewis.comMX28800pri: 5
johnlewis.comMX28800pri: 5
johnlewis.comMX28800pri: 5
johnlewis.comMX28800pri: 5
johnlewis.comTXT
google-site-verification=uVhuJHcn4dRgsZyCNch6WhUzGtvnWA29szwfhBbVnOA
300
johnlewis.comTXT
google-site-verification=Bai4lbspbEX2O5_c6w4hddiU8BJRhnXnih3prXB9gU8
300
johnlewis.comTXT
lb5vrzkd9rxdhlnlsgzcm9rxwtqb3zcg
300
johnlewis.comTXT
adobe-idp-site-verification=ec5478fb46ee84b278f2b8c16e951fa187f62ed39cf4ad0382856e9f8ab377a5
300
johnlewis.comTXT
facebook-domain-verification=tf73g8xccn515y2mdbs3id3hir89fn
300
johnlewis.comTXT
google-site-verification=ddnjEp6Mv27qI_HTOQ-nF6GAiWZu_AEHWyKxLxqigjc
300
johnlewis.comTXT
Digicert=390gn4mx4xy7zthm1rwfr37msfl266d0
300
johnlewis.comTXT
v=spf1 ip4:193.35.248.0/21 ip4:212.117.224.200/29 ip4:195.11.6.128 ip4:50.31.53.62 ip4:62.73.158.39/32 ip4:62.73.158.40/32 include:_spf.salesforce.com include:rnmk.com include:email-od.com include:gateways.firstdata.com -all
300
johnlewis.comTXT
8ylwqvlhw0ybm13x22c2p6m69mb4420s
300